By John Walsh
The book promises to give you easy steps to Presenting an Unforgettable Story, thus learning the Art of Storytelling. Many of us would love to hold the attention of a crowd by telling stories, yet feel under equipped to do so.
John Walsh’s book reveals some of the secrets in being a great storyteller. It is an easy to read story, rather than a text book or manual.
There are three parts to this book. The first section, the longest, presents the steps necessary to craft a captivating story. He breaks the art of crafting a story into fourteen steps. From story selection, to finding a memory hook, to planning the end of the story, the author shares ways to plan out a story.
The second section outlines seven tools that are needed to present a captivating story. Walsh writes from his own experiences and mistakes. He covers practical things like gestures, voice, facial expressions, and nervousness.
The final section of the book offers some practical examples and applications on retelling Bible stories. The author argues that churches ought to be telling more stories instead of preaching more sermons.
While the book is written for a Christian audience, it holds keys that any public speaker, or anyone telling stories in public can find useful. It enables the speaker to make a story engaging, with strategies on using gestures and modifying the story to take in factors about the audience. For example men think in pictures and women in words.
I recommend this book for anyone in public speaking or trying to get into public speaking.
Heath Henwood consults and speaks on Leadership, Strategic Planning and Management techniques. He has a Masters in Leadership, and is a Doctorial Candidate focusing on Leadership Development Strategies. He has extensive experience in private business and serves on several boards.